THE GULF

LAUNCH CAMPAIGN

THE GULF WAS A FIRST FOR MEDIAWORKS TV AND THREE. A BIG MONEY CRIME THRILLER MADE IN NEW ZEALAND. THE MAIN FOCUS OF THE CAMPAIGN WAS A

WHO-DUNNIT IDEA CHALLENGING AUDIENCES TO SUSPECT EVERYONE.

THIS WAS MIRRORED IN BOTH ON-AIR AND OFF-AIR CREATIVE.

COMPANY

MEDIAWORKS TV | THREE

ROLE

CREATIVE LEAD | EDITOR